Las Vegas Market Launches Home Furnishings Experience Enhancements
Welcomes Theodore Alexander and Serta Simmons Bedding in Winter 2023
LAS VEGAS, N.V. – (November 9, 2022) – Las Vegas Market’s plan to further strengthen its furniture and home décor resources and improve the buying experience makes major strides in Winter 2023 with the first phase of a strategic reorganization of Building A and the addition of more top international bedding and mattress brands. The 125,000 sqft of updates include some 41 new, relocated and expanded showrooms by leaders like Serta Simmons Bedding, Theodore Alexander and more for the January 29 – February 2, 2023, buying event.
“We are actively reimagining the home furnishings resources at World Market Center Las Vegas to offer an even better experience for the west coast design and retail community,” said Scott Eckman, International Market Centers (IMC) executive vice president, chief revenue officer. “Strategic relocations across the showroom floors are creating optimized spaces for some of the most influential brands in the industry.”
The plan to refresh the Las Vegas Market furniture and home décor buying experience kicks off with major updates to the brand presentations. A strategic reorganization in Building A paves the way for more design-driven furnishings brands to create new west coast flagship showrooms for suppliers including Theodore Alexander. Las Vegas Market continues to strengthen its mattress and bedding offerings with another major international resource– Serta Simmons Bedding – joining the collection in two permanent showrooms.
Theodore Alexander
Building A Transformation
Leading the campus-wide home furnishings updates is the reorganization of Building A to improve the shopability of its 400+ furniture and décor lines and service providers. Some 14 brand are new, relocating or expanding for the first Las Vegas Market of the year.
New in Winter 2023 is a 5,000+ square foot destination showroom for luxury handcrafted furniture brand Theodore Alexander on A1 in the Las Vegas Design Center. The showroom will offer a comprehensive collection of casual, traditional and modern furniture, lighting and accessories to designers and retailers.
“The new flagship showroom in Las Vegas will help strengthen our presence and distribution on the west coast,” said Ed Teplitz, president of Theodore Alexander. “And as part of Las Vegas Design Center, we’ll have the ability to engage the burgeoning regional design trade on a daily basis and serve as a year-round resource for the Southwest.”
Movement in Building A allows for updates from brands looking to tap Las Vegas Market as their gateway to the west. Anthony California, Inc (lamps handcrafted in the USA) expands. Some 12 brands relocate within Building A: Cal Lighting and Accessories (lamps, chandeliers, track lighting, pendants and LED mirrors), CordaRoy’s (convertible bean bags), Flair Enterprises Inc. (furniture made in Canada), Furniture Care Protection Inc (furniture protection plans), Homestar (wooden and metal whole home furniture), Jordan Manufacturing (indoor and outdoor cushions, outdoor furniture, outdoor curtains, patio umbrellas and indoor casual seating), Kinfine USA Inc (case goods and upholstered accent furniture), Leather Italia USA (leather furniture), Noble House Home Furnishings (indoor and outdoor furniture), Parker House Furniture (living room, home entertainment, bedroom and home office furniture), SEI/Southern Enterprises (media, occasional, home office furniture plus fireplaces, jewelry storage, wall décor and more) and Twin Star Home(indoor and outdoor furnishings).
Full-Spectrum Updates in Buildings B & C
The excitement of new and expanded resources carries throughout the World Market Center Las Vegas Campus as 11 more updates refresh 550+ resources on 23 floors in Buildings B and C.
Additional showroom resource updates bring more accessories, antiques, furniture, textiles, wall art and service providers to Las Vegas Market. Two Building B newcomers are Dovetail Art (fine framed art and art on canvas) and Geniemode (tech-based supply chain platform). Building C features five new showrooms: E. Lawrence Ltd. (decorative books), Pendleton Woolen Mills (wool textiles), Sono Inspired (barrel-themed accessories), White x White (furniture and accessories made from reclaimed wood) and Wexel Art (art prints and acrylic frames). Four Building C expansions are Blue Ocean Traders (vintage and one-of-a-kind furniture and accessories and handcrafted reproductions), CHANDRA (rugs), Pacific Silk Plants (faux botanicals) and Union Home (sustainably crafted modern furniture).
Top Bedding Brands at Las Vegas Market – THE National Bedding Market
Growth in new mattress and sleep resources confirms Las Vegas Market as the most influential bedding market in the United States. The return of Serta Simmons Bedding – with two new showrooms including a dedicated space for its Beautyrest and Tuft & Needle brands – leads 15 updates for the Winter 2023 market. Four more new showrooms are American National Mfg. (mattresses and waterbeds), Eco-Latex (PVT) (foam pillows and mattresses), Emma – The Sleep Company (mattresses and bedframes) and Purely Sleep (mattresses). Nine expansions are Casper (engineered sleep products including mattresses, pillows, bedding and furniture), Hollywood Bed & Spring (bedding support products), King’s Castle (mattresses), KUKA SLEEP (mattresses), Malouf (mattresses, bed bases and frames, furniture, pillows, sheets and mattress protectors and toppers), MLILY (mattresses and pillows), PureCare (premium sheets, pillows and protectors), Rize Home (bed frames, adjustable bed bases, mattress, pillows and mattress protectors) and Ventius International LLC (mattresses). One relocation is XSENSOR Technology Corporation (mattress selection software).
These brands join a coterie of top brands like Corsicana Mattress Company, Purple, Stearns & Foster, Tempur Sealy International, Tempur-Pedic and many more found in Las Vegas Market’s nearly 100 mattress and bedding resources on 10 floors in Buildings A, B and C.
Las Vegas Market showcases thousands of home furnishings and decor lines on one easy-to-navigate campus with a focus on West Coast style and exclusive designs. Furniture is offered on 34 floors in Buildings A, B and C, including the Las Vegas Design Center on A 1 and 2 and the B2: Home Furnishings Temporaries. Home Décor is offered on 15 floors in Buildings A, B and C plus the Gift and Home Temporaries in the Expo. A full list of exhibitors is at LasVegasMarket.com/exhibitor/exhibitor-directory.
Buyers sourcing in Las Vegas Market’s home furnishings collection have the added benefit of additional residential design, construction and furnishings resources at four tradeshows staged concurrently in Las Vegas. Partnerships with the overlapping tradeshows provide easy access and reduced admission to Design & Construction Week (DCW), which features the National Association of Home Builders’ (NAHB) International Builders’ Show (IBS), the NKBA Kitchen & Bath Industry Show (KBIS), The National Hardware Show and The International Surface Event (TISE): SURFACES | StonExpo | TileExpo. Complimentary shuttles will run between venues Tuesday, January 31 – Thursday, February 2.
Las Vegas Market is the leading home furnishings and gift market in the western U.S., presenting thousands of furniture, home décor and gift resources in an unrivaled market destination. Las Vegas Market’s diverse product offerings allow for cross-category commerce among these industries. The next Las Vegas Market runs January 29 – February 2, 2023 at World Market Center Las Vegas. Registration for the July 2022 Las Vegas Market is open now at LasVegasMarket.com.
About International Market Centers: International Market Centers (IMC) serves as the center of commerce for the wholesale furniture, gift, home decor and apparel industries. With more than 20 million square feet of premium wholesale showroom space in High Point, N.C., Las Vegas and Atlanta, IMC has more than 60 years of relationships and experience creating scalable business platforms for wholesale commerce. With the launch of Juniper, a fully integrated omnichannel B2B commerce solution and multiline B2B e-commerce marketplace empowering buyers and sellers to better manage and grow their business at markets and year-round, IMC now provides the only omnichannel sales and marketing platform that seamlessly connects physical and digital wholesale commerce. www.imcenters.com. For more information, visit www.imcenters.com.
###
Media Contacts
Chelsea Peabody Bohannon, 404.220.2141 or cbohannon@imcenters.com
Cathy Steel, 203.340.9251 or cathysteel@cathysteelassociates.com